Hong Kong, August 2020.

There we were, HOTTEST day on record…well, maybe not, but let’s go with it. We were grilling on a Tai Hang rooftop and listening to Steve’s expertly curated playlist.  Naturally, we wanted to spice up our burgers which lead to a SEARING conversation about the lack of availability of hot sauces from around the world in Hong Kong, a most international city…!

The 3 of us have very different tastes and heat preferences, and we’ve come from different walks of life, but what can we say, hot sauce brought us together. We’ve also called many places home, from HK to LDN to SF, to MTL, SH, to NYC, we’ve lived all over, and global cuisines are part of our daily recommended intake. 

Long story short, FIYAH! Heat Store was born.

Here, you’ll find a carefully curated selection of global hot sauces, ranging from the purest expression of the habanero from Japanese brand Mellow Habanero, to good ol’ Crystal from the USA, to exclusive collabs from HOT chefs right here in Hong Kong.  For the love of global hot sauces - discerning, not snobby.

That’s it, that’s our story. Join our mailing list for the HOTTEST.